Here is a first look into Virgin CEO, Richard Branson’s new cruise liner. The first vessel that will sail the open waters will be Scarlet Lady which is named after one of the first Virgin Atlantic plane. It is billed to debut in Miami in 2020 with voyages to the Caribbean and select itineraries to include Cuba.
In a bid to create a dynamic experience, the company recruited an array of designers to outfit public spaces, including Tom Dixon’s Design Research Studio and Roman and Williams. The 2,770-passenger, adults-only ship will have more than 20 eateries, a handful of spa outlets and grooming salons, an eclectic mix of entertainment venues, and several fitness centres that will offer complimentary classes.
“In my twenties, I was already thinking about starting a cruise line, despite never having been on a cruise. What I had seen and heard about cruises at the time sounded dull and formulaic, so I figured I’d start my own,” he told Robb Report. And to set Virgin Voyages apart from others, the magnate has chosen to create a ship that he says will “turn heads the moment [it] pulls into port with [its] distinct yacht-like design.”
Also, Virgin has unveiled its 78 retro-futuristic suites designed by Dixon. Named the RockStar Suites, these accommodations include details like gold-plated record players, vinyls, and guitars that pay homage to Branson and Virgin Group’s musical history. Suite guests will enjoy VIP perks like access to a personal coordinator, private transportation, a wardrobe team to aid with packing and unpacking, and exclusive entry into Richard’s Rooftop, a members-only lounge on the ship’s top deck.
There will be eight different configurations to choose from, starting at 352 square feet. All will feature a balcony for guests to enjoy the sea breeze, while some will have the bonus of an outdoor shower, a rare amenity on a passenger cruise ship indeed.
The Massive Suite is generously sized at 2,147 square feet, can fit up to six guests, and comes with a music room that doubles as an extra bedroom. It also has a spacious living room with a bar and an expansive terrace furnished with a dining table, hot tub, loungers, hammocks, and a catamaran net for stargazing.
Additional report from Robbreport