Day Media Experienced Rolls-Royce Cullinan In Lagos
The Azuri Towers located at the Eko Atlantic was just the perfect setting for the exclusive media team which included The Luxury Reporter to experience the all-new 2021 Rolls-Royce Cullinan.
The first SUV ever produced by Rolls-Royce Motor Cars in Goodwood, England, the Cullinan is indeed an epitome of luxury and fine living.
The test-drive put together by Coscharis Motors Plc as the exclusive franchisee of the luxury brand, Rolls-Royce vehicles in Nigeria, it was truly a remarkable experience. The view of the Atlantic Ocean on one side, tastefully designed luxury apartments on the other, it was an experience I never wanted to end. I was the first to take a go at the lush automobile.
The posh bespoke interior which is a combination of hot spur red and black with diamond black veneer, makes it inviting. The colours perfectly compliment each other. With starlit headliner shining overhead, I sat behind the wheels and off I went. What’s striking for me is lightness of the steering wheel. In spite of the weight of the automobile, I couldn’t feel the weight on the steering. The beast gilded effortlessly on the rough terrain. It was noiseless. The friction between the wheels (Tyres) and the gravel didn’t filter in.
The gold Spirit of ecstasy sits proudly at the tip of the coach as it sparkles in the midday sun.
Furthermore, the alloy wheels in black comes with shadow wheel which looked brilliant while the car was in motion. As with most Rolls-Royce Cars, this was bespoke as it waits to be delivered to its new owner.
Before we experienced the car, the media team was welcomed by Abiona Babarinde, the General Manager, Marketing and Corporate Communications, Coscharis Group. He gave the background behind the choice of location for the activation.
, “The choice of this location is to give you the smooth drive a Rolls-Royce Cullinan will deliver for you effortlessly on all the different road terrains you can imagine. Right here, you will enjoy the drive on a smooth road and sandy areas on the beach side that gives you both the on and off road capabilities of the Cullinan within anenvironment like what we have at this Eko Development City here in Lagos,” he said.
To deliver the “Ride and Drive” concept, this was anchored by Tolu Gbadamosi, the Business Manager, Rolls-Royce Motor Cars, Lagos who showcased the unique selling propositions of the Cullinan by driving each of the media partners on different routes / terrains after when the media team equally drove the vehicle to have the ‘feel’ to deliver the total experience.
The Rolls-Royce team delivered a total presentation of the Cullinan for any discerning prospect of owningwhat was described as the ‘luxury of SUVs’ when Michael Onyewuchi, the Ownership Services Manager of the brand gave a rundown of all the aftersales offerings that are available to give the customer the ‘peace of mind’ owning the Cullinan. Aside the warranty that is guaranteed from the purchase of the Cullinan from Rolls-Royce Motor Cars Lagos, you are guaranteed of genuine parts to be fixed with the right tools by certified Rolls-Royce technicians to deliver the ultimate peace of mind to the customer based on the set global standards.
At the end of the afternoon time when the event came to an end, it was worth the while of everyone present with a good experience of a luxury product like the Rolls-Royce Cullinan.