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Ferrari Is World’s Strongest Luxury Brand With AAA+ Rating
November 1, 2022
Ferrari Is World’s Strongest Luxury Brand With AAA+ Rating Ferrari has been named world’s strongest luxury brand with AAA+ rating by Brand Finance. The rating was based on Ferrari’s brand value and the relative strength of brands through a balanced scorecard of metrics evaluating marketing investment, stakeholder equity, and business performance. In a statement issued […]
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Porsche Named Most Valuable Luxury Brand Valued at US$33.7 Billion
October 16, 2022
Porsche Named Most Valuable Luxury Brand Valued at US$33.7 Billion Porsche retains the favourable position as the most valuable luxury brand in the world, valued at US$33.7 billion. Although Porsche is value down 2% to US$33.7 billion, it has parked itself in the top spot as the world’s most valuable luxury brand for another year, […]
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