One cannot overemphasise the importance of going digital for the luxury sector at this time with a drop in sales, physical retail stores have not been opened for more than four months as the pandemic has forced people to stay at home. And so, the quickest and easiest way for luxury brands to reach out […]
Land Rover celebrates 50 years of the Range RoverĀ by creating a giant piece of sub-zero art at its cold weather test facility in Arjeplog, close to the Arctic circle in Sweden. The 260m-wide artwork filled the centre of the steering pad at the test track where all future Land Rover models are put through […]