. It will only be available in a very exclusive limited edition of 200 pieces.

Hublot Unveils New Big Bang, Millennial Pink. The new watch was designed in collaboration with Garage Italia and Lapo Elkann. It is a new approach to timekeeping, one which looks to the future by setting trends. More than a watch, it is a state of mind. Gender Neutral.

“At Hublot, we are particularly proud of the Art of Fusion. But the list of things we cherish also includes the ability to innovate, to change, to be different, and, of course, our watchmaking expertise. This Big Bang Millennial Pink that we have created with Lapo Elkann from Garage Italias its perfectly within this pioneering vision. Our expertise in materials technology has enable dust to create a unique colour for. This watch, Millennial Pink, symbolic of the world available to us, in its constant state of flux,” says, Ricardo Guadalupe, CEO, Hublot.

The powder pink or pastel, a subtle blend of beige and salmon, apricot and grapefruit make the new watch endearing. Intriguing and undefinable, Millennial Pink takes its place today as a pink which is not in the exclusive realm of women, nor that of men, but truly a symbol of a completely new generation. This special hue marks a seismic shift which will change the status quo: established traditional values are being reconsidered through a lens of positivity. The pink, Hublot believes, expresses a gentle, inclusive and confident approach to life. “A fresh, young vision, full of substance, which redefines style,” the watch maker states in a statement to announce the new watch.

The watch is set in a 42-mm case made from modern, lightweight aluminium, a unisex and monochrome material, anodised, satin-finished and through-tinted millennial pink. This technical feat has been made possible thanks to research undertaken by Hublot’s engineers. This highly specific colour is obtained by anodisation, a process which both protects and decorates a part, and which has the advantage of giving the case and its components the desired pastel shade combined with remarkable resistance to scratches and impacts. Its proportions ensure it sits perfectly on any wrist making it appealing to all gender. The Unico chronograph manufacture movement, boasting a 72-hour power reserve, has a chronograph mechanism on the dial side and a column wheel.

The highly versatile Big Bang Millennial Pink comes with two straps. The first is made from rubber and has a deployant buckle made from titanium covered with a decorative layer of the same anodised and satin-finished millennial pink aluminium as the case. The second strap is a mix of Velcro and knitted PES fabric, and is secured with a sporty buckle in millennial pink anodised and polished aluminium. The two straps are easily interchangeable thanks to Hublot’s exclusive patented One Click system.

Disruptive, creating new codes for traditional luxury, the Big Bang Millennial Pink produced in collaboration with Garage Italia will only be available in a very exclusive limited edition of 200 pieces.